News | Channel 4

A still image of Fred Olsen Cruise Lines' ident on Channel 4, with a picture of a waterfall.

Channel 4 announces new Fred. Olsen Cruise Lines sponsorship for 2025

Channel 4 is teaming up with Fred. Olsen Cruise Lines, as the cruise ship holiday brand becomes sponsor of the broadcaster’s escapism content, such as Four in a Bed and Perfect Pub Walks. Commencing from 1 January, the long-term partnership will see Fred. Olsen Cruise Lines sponsor iconic content

18 Dec 24 News Release

New research reveals Channel 4’s Paralympic coverage shifted public perceptions and challenged prejudice around disability

New data shows 94% of viewers felt the Paralympics helped positively shift perceptions of disabled people 76% said the Paralympics gave them a new perspective on the challenges faced by disabled people Nearly half voiced that the Games challenged their own prejudices While 77% think there should be

17 Dec 24 News Release

A British gas engineer fixing a boiler as a customer watches on with a cup of tea.

Channel 4 announces a major new partnership with British Gas and Hive

Channel 4 today announces a major new partnership which will see British Gas and Hive become the sponsors of Channel 4’s homes programming. From 1 January, the long-term partnership will cover an innovative mix of broadcast sponsorship, social sponsorship, logo licensing and streaming and YouTube ad

17 Dec 24 News Release

Channel 4 renews deal with Disney Entertainment to bring “The Simpsons” to UK audiences

E4 to become the new broadcast destination of select seasons of “The Simpsons” in the UK, beginning with season 32 launching on the service in January 2025 As part of the deal renewal, new seasons of “The Simpsons” will initially premiere on Disney+, prior to broadcasting on E4 and becoming

13 Dec 24 News Release

Channel 4 and Which? help people get it right in unique new campaign series

Channel 4 is teaming up with Which?, the UK’s consumer champion, supported by their media agency Goodstuff, for an innovative, contextual advertising campaign that helps viewers to buy with confidence. The partnership, live from December 13, marks a media first where the iconic Channel 4 world space

11 Dec 24 News Release

Channel 4 to ‘cast on’ Tom Daley to host new knitting competition 'Game of Wool'

Tom Daley will host a brand-new knitting competition for More 4.

10 Dec 24 News Release

Channel 4 and Lloyds reveal shortlist for Black in Business 2024

Channel 4 and Lloyds have published the confirmed shortlist for the 2024 edition of the Black in Business initiative. 20 Black-owned businesses are in the running for a combination of free TV advertising airtime, the creation of their own TV advert and business support. Black in Business is a

9 Dec 24 News Release

Freeform Productions to make A Place In The Sun spin-off Jasmine’s Renovation In The Sun for Channel 4.

For twenty years, Jasmine Harman has been helping British families find their perfect home from home in A Place In The Sun. Now, Jasmine and husband Jon, are making their own dreams of ‘ Jasmine’s Renovation In the Sun’ come true, followed by the cameras for a new 15-part series from Freeform

8 Dec 24 News Release

Film4’s Hard Truths, Wicked Little Letters and Love Lies Bleeding win at the 2024 British Independent Film Awards

Film4, the feature film division of Channel 4, is celebrating the winners for Film4-backed features at the 2024 British Independent Film Awards, including Best Lead Performance (Marianne Jean-Baptiste) and Best Ensemble Performance (Wicked Little Letters cast). Hard Truths is Mike Leigh’s thirteenth