All 4 acquires AwesomenessTV’s Emmy-nominated Light as a Feather

28 March 2019

All 4 has acquired the American supernatural thriller Light As a Feather from AwesomenessTV. The 10-episode series will be made available, in its entirety, on April 1.

Originally released in the US on Hulu, Light as a Feather centres on four best friends who invite the shy new girl out on Halloween, but they soon regret their decision when she suggests they play a seemingly innocent game of ‘Light as a Feather, Stiff as a Board’. The game goes awry when the five girls start dying off in the exact way that was predicted, forcing the survivors to figure out why they’ve been targeted – and whether the evil force hunting them down is one of their own.

Described by Teen Vogue as “Pretty Little Liars meets The Craft, with a dash of Final Destination,” Light as a Feather stars Liana Liberato (The Best of Me, Sons of Anarchy), Haley Ramm (X-Men: The Last Stand, Red State), Ajiona Alexus (13 Reasons Why, Empire), Brianne Tju (Scream: The TV Series) and Peyton List (Diary of a Wimpy Kid, Jessie). It was developed by AwesomenessTV, a best in class media company serving the global Gen Z audience.

The series has been nominated for four Daytime Emmys, including Outstanding Lead Actress in a Digital Daytime Drama, Outstanding Supporting Actress, Outstanding Writing and Outstanding Director. 

Light As a Feather was acquired as part of a deal with Viacom International Media Networks that includes three further Awesomeness title – Sleep Tight, All Night and Love Daily – to be released on All 4 this summer.

Charlie Palmer, Managing Editor All 4 said: “We’re thrilled to be bringing Light as a Feather to All 4. Be sure to have your night light handy.”

Zachary Slatter, Head of Distribution for Awesomeness said, “Our partnership with Channel 4 is a huge milestone in our global expansion, and we can’t wait for fans to fall in love with Light as a Feather.”

///ENDS///

For further information please contact:

Toby King, Channel 4

tking@channel4.co.uk / 020 7306 8681

ABOUT ALL 4

All 4 is Channel 4’s award-winning streaming service, home to hundreds of box sets of iconic Channel 4 series; US acquisitions including 30 Rock, Community and 90210; as well as featured channels, such as VICE, Adult Swim and Walter Presents.

All 4 is available on a wide range of owned-and-operated platforms including web, mobile (iOS, Android, Windows Phone), console (Xbox, PlayStation) and big screen (YouView, FreeSat, Freeview Play, Samsung, Amazon Fire TV, Now TV). A syndicated version is also available via Sky and Virgin Media.

ABOUT AWESOMENESS

Awesomeness, a subsidiary of Viacom Inc., is a media company focused on creating original content for Gen Z through its digital publishing, film and television studio divisions. Awesomeness has become the destination for youth culture, cultivating a loyal audience with hit programming on the world’s biggest streaming services including Netflix (2018’s pop-culture film phenomenon  “To All The Boys I’ve Loved Before”, “Trinkets”) and Hulu (Emmy® award-winning “Zac & Mia”, “Pen15”),  along with the company’s immensely popular short-form programs on YouTube (“My Dream Quinceañera”,“Malibu Surf”), that garner hundreds of millions of views. As a leading media brand, Awesomeness’ world-wide distribution footprint spans owned, social and premium SVOD platforms. The company also includes a creative agency, creator network, and brand partnerships division. Founded in 2012, Awesomeness is headquartered in Los Angeles, with additional offices in New York and London.