Mini in Chelsea trail celebrates the return of E4's Made in Chelsea

20 March 2014

To promote the return of E4’s BAFTA award winning smash hit Made In Chelsea 4Creative has directed and produced Mini in Chelsea

The 90 second trail, launching tonight on E4 at 8.30pm, mirrors the look and feel of an episode of the reality show with one distinct difference – the characters are played by children.

Familiar characters including Spencer, Lucy, Victoria, Mark and Louise have swapped canapés for party rings and martinis for milkshakes at Spencer’s glamorous birthday party.

The trail depicts the drama fans have come to expect from the Made in Chelsea socialites as “it’s my party and I’ll cry if I want to” plays in the background before the voiceover asks “will they ever learn to play nicely?”

The brand new seventh series of Made in Chelsea will air in E4 in April 2014.

 

Credits below

Agency: 4Creative

Director: Molly Manners

Creative: Molly Manners

Creative Director: Neil Gorringe

Producer: Jason Delahunty

DOP: Nick Martin and Adrian Marciante

Post Production: Envy

Editor: Kel McKeown