Totes 'maze... Made in Chelsea goes LIVE!

30 September 2011

 

On Monday 3 October at 11pm E4.com will broadcast live from a swanky champagne bar on The Kings Road (naturally) and will be joined by the Made in Chelsea cast for a live online TV chat show.

Broadcast exclusively on E4.com, MiC fans will be able to submit their questions to be answered straight away by their favourite cast members. Ollie and Cheska, Fred and Francis, Mark, Gabbalicious and Amber will all be involved. The gang will also be joined by an audience of friends and other familiar faces who will keep the conversation as hot as the MiC storylines.

A first for Channel 4, the live event will last for a minimum of 30 minutes but isn't restricted to time constraints. The show will be interspersed with clips from that week's episode for the gang to discuss as well as sneak previews of next week's episode. The cast will only just have seen the last episode and will see next weeks clips at the same time as the audience watching on E4.com.

Thom Gulseven, online producer, comments: "Straight forward clunky web chats are pretty old hat now. This is the next level, combining the glitz and glamour of The Kings Road with a real chance to chat to your favourite MiC cast members."

Peter Cowley from the Social Media Factory comments: "Live From Chelsea seeks to harness the social chatter around a show like Made In Chelsea and package it in to a broadcast quality show, made for the web and social media"

Live In Chelsea is a Social Media Factory production, working with Monkey Kingdom and using the Showcaster platform from technical partner Orca Digital.

 

Join the conversation on Twitter by following @E4Chelsea and using the hashtag #liveinchelsea.

 

Notes to editors:

The Social Media Factory was setup as a next generation social media agency by Peter Cowley (Spirit digital media) and Matt Campion (The Ideas Factory) to focus on commercialising conversations in entertainment. http://www.socialmediafactory.tv

Showcaster is an innovative new product that allows live video to be broadcast over the web to a very high standard and interfaces in to social media to allow the audience to interact with the web broadcast in real time.  showcaster was developed by Orca Digital. http://www.showcaster.tv