Aldi to sponsor Channel 4 food programming strands
Channel 4 Sales has secured retailer Aldi as the long-term sponsor of Channel 4’s range of food programming across Channel 4, More 4, E4 and Channel 4 Streaming, plus the ‘Cooking Inspiration’ strand on UKTV and W. Commencing on 29 January the sponsorship will span food programming on Channel 4 such