Joe & Caspar Hit the Road heading to E4
Category: News Release
Following the huge success on DVD in 2015, E4 has acquired the UK premiere broadcast rights to 'Joe & Caspar Hit the Road' after striking a deal with BBC Worldwide.
Made by the production team behind BBC Worldwide’s Top Gear special commissions, Joe & Caspar Hit the Road will see Joe Sugg and Caspar Lee hit the road on an epic European adventure as Joe challenges his flatmate to survive the trip using only the money they can earn each day. The twosome - who have over 11 million YouTube subscribers and over a billion total video views between them – will be offering themselves up for employment in a series of unusual tasks such as learning to be gondoliers in Venice, working as deckhands on a superyacht, and performing on Barcelona’s famous Las Ramblas.
Dominic Smales, founder of Gleam Futures, says: “I am really looking forward to watching Joe and Caspar Hit The Road on E4. Its exciting to see quality content from unique talents like Joe and Caspar diversifying onto broadcast platforms”
Joe and Caspar commented. ‘“It’s a big moment for us to see Hit the Road heading on to E4. We’re really excited to take it to a new audience”
NOTES TO EDITORS
About Joe Sugg
From the West Country, Joe spent most of his adult life thatching roofs until his very recent move to London to pursue a career as a full time YouTuber. His dedication to making great, creative content shines through and explains his quickly growing YouTube audience. Joe has worked with brands such as Skype, Coca-Cola and O2 and has a real passion for presenting – he has presented live for Got to Dance and most recently did voiceover for the new SpongeBob film. His debut graphic novel was released in September 2015.
Platforms:
youtube.com/thatcherjoe|youtube.com/thatcherjoevlogs
youtube.com/thatcherjoegames | twitter.com/joe_sugg
instagram.com/joe_sugg| facebook.com/thatcherjoe
Key statistics:
6m+ YouTube subscribers
2.9m Twitter followers
4.3m Instagram followers
About Caspar Lee
Caspar is a 20 year old social media sensation. He entertains millions with his original brand of comedy and life observation in hilarious self-produced videos. As well as writing his own scripts, Caspar has a passion for acting. He travels between South Africa, LA and London and has an OBSESSION with pizza. His debut novel will be released in May 2016.
Platforms:
youtube.com/caspar|youtube.com/morecaspar
twitter.com/caspar_lee| instagram.com/caspar_leeo
facebook.com/casplee
Key statistics:
5m+ YouTube subscribers
3.4m Twitter followers
3.8m Instagram followers
About BBC Worldwide
BBC Worldwide is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). Its vision is to build the BBC’s brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world, in a way that is consistent with BBC standards and values. The business also champions British creativity globally.
In 2014/15, BBC Worldwide generated headline profits of £138.6m and headline sales of £1,001.8m and returned a record £226.5m to the BBC. For more detailed performance information please see our Annual Review website:
http://www.bbcworldwide.com/annualreview
bbcworldwide.com
twitter.com/bbcwpress
About Gleam Futures
Gleam Futures is one of the first and biggest independent management companies specialising in managing the careers of some of the world’s leading digital first talent.
gleamfutures.com
twitter.com/teamgleam